During the hottest summer on record, golf courses were having trouble filling the hottest tee times, and golfers were struggling to play safely. So, we created The Heat Strokes Open - a tournament where they day’s high temperature became the new course par. All golfers got some YETI drinkware to keep their body temps low, and their scores even lower.
Role: Creative Lead + Senior Copywriter
Scorecards designed by Bryan Butler
